Shang Ru Tsai


An illustrator / graphic designer based in Taipei, Taiwan.
       He works on key visuals, concert posters, album covers, publications, brand and exhibition identities.
        His work often explores emotional scenes with layered textures, soft brushwork, and balanced color palettes.



Simple Life Festival

Category: Key visual
Year: 2023

Design Collaboration 設計協力|東
Every music festival has its own vibe, and the “Simple Life” festival focuses on showcasing the unique music culture and lifestyle of Taipei. This year’s theme, “Everything is Possible,” highlights the possibilities between humans and music. The key visual was inspired by the nonstop day-and-night life, the sounds drifting through its corners, and people who live for music in the city.

每個音樂節都有各自關注的音樂形態,「簡單生活節」專注在挖掘屬於台北的音樂文化,並向樂迷展現屬於這個都會的生活方式,本次的主題為「Everything is possble」,旨在傳達經歷大疫後,人與音樂相互影響而誕生的可能性。主視覺插畫發想來自於這個城市不間斷的日/夜生活、穿梭在城市角落的聲音,以及喜愛音樂充滿活力的人們。

Versailles: The pleasure of the enchanted garden

Category: Publishing
Client: Lancôme(Taiwan)
Year: 2022
Lancôme Taiwan annually invites their VIP clients to explore the history of France. In 2022’s book, they introduced The Gardens of Versailles - the fountains, forests, the zoo, orange trees, and the canal. To present the daylight changing from morning to evening, I use high contrast colors and textures to create these images.



Fountain
噴泉




Forest
森林




Parterre de l'orangerie
橘園




Menageries
奇獸園




Petit Trianon
小堤亞儂宮




Grand Canal
運河


Film Aholic Vol.5
High Tech & Low Life
Category: Cover, Editorial
Client: Film Aholic Magazine
Year: 2021








NI HONG DAO

Identity visual for a rock band
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Client: NI HONG DAO
2020






Lancôme VIP Service souvenirs
Category: Product
Client: Lancôme(Taiwan)
Year: 2020